The cheapest clothes are often the coolest. Subcultures tend to discover cheap ways of dressing (Edie Sedgwick's girls' skirts from the LES; hipsters' thrift store clothes; grunge rockers' work clothes), which then get knocked off mass-market style. You can still go out and try to buy "the real thing" for cheap once that happens, but the price of the original often goes up, and wearing the original is never quite the same again once everyone's wearing a copy from Urban Outfitters. There's one type of cheap clothing that can never be knocked off by mass merchants, however, and that's homemade clothing. I'm predicting that homemade clothes are going to be the next subculture fashion trend.
People are clearly interested in this. Teen Vogue has had a "DIY" section almost since it launched, I think, in which they show you how to turn an existing piece of clothing into a clone of some designer garment. Built by Wendy sells a book called Sew U, which teaches the basics of home sewing, as well as patterns. Project Runway obviously has people interested in making their own clothes, too.
I think a potential home-sewing trend would take a slightly different direction than the above examples, however. The reason more people don't make their own clothes is that sewing is so difficult and time-consuming. If more people are going to make their own clothing, it has to be easier and faster to make than conventional tailored garments. So, I think that body con will combine with the classicism of New Humanism to create an aesthetic of simple, easy-to-make knit clothing in a Nouveau-Ancient-Greek style (which has also been popular lately, with all the Greek drapery styles and the relaunch of Vionnet).
I'm wearing a dress today that I made in thirty minutes for $21. I learned how to make it by doing a little research online about how Greek chitons were made, got some fabric at Mood, and used my sewing machine (the pricey initial investment for doing this). I'll try to write up some instructions on how I did it, hopefully with a photo, sometime soon. It took me a few tries to figure out a pattern that didn't look like I was in costume, but what I ended up with actually looks pretty modern and vaguely Calvin Klein-minimalist.
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